My Philosophy

Design should create a picture in the mind that evokes emotion—something positive, memorable, and imaginative. Great experiences don’t just inform; they inspire.

My Work

Oversaw the strategy, design, and execution of high-impact digital projects, from custom applications to enterprise-level websites—driving results through innovation and user-centered design.

Recognition

Produced award-winning websites and media recognized for excellence in design, usability, and innovation. Honored with multiple accolades for creative direction, digital strategy, and user experience.

Marketing

Led marketing campaigns for several companies, transitioning each into award-winning technology providers. Through strategic brand repositioning, these campaigns enhanced market presence and fueled business growth across diverse industries.

My Methodology

Wireframes and infrastructures are developed based on usability standards and project requirements, resulting in intuitive, scalable, and accessible digital solutions. Close collaboration with stakeholders ensures alignment with goals, while iterative refinement drives improved user experience and business outcomes.

Discovery

  • Client meeting
  • Project scope
  • Timeline
  • Technical requirements

Information Architecture

  • Outline functionality
  • Content requirements
  • Site diagram
  • Functional Templates

User Interface Design

  • Design concepts
  • Create mockups
  • Client feedback

Development

  • Establish development environment
  • Confirm/refine technical requirements
  • Page construction

QA Testing

  • Content
  • Functional compatibility
  • Prioritze issues
  • Site modifications

Go Live

  • Publish to production server
  • Implement maintenance plan
iMac computers

Who I Am

Award-winning creative and digital leader with a proven track record across roles including Director of Creative and Interactive, Web and Marketing Manager, Webmaster, and Solutions Designer. Brings deep expertise in branding, marketing, and web development, with a sharp focus on strategic vision and hands-on execution. Experienced in building and leading high-performing, cross-functional teams—including direct reports—to deliver digital experiences that drive growth, engagement, and revenue. Skilled in overseeing the full product lifecycle—from concept through launch—while delivering scalable, accessible platforms. Recognized for blending creative insight, technical expertise, and team leadership to bring clarity, innovation, and measurable results to every project.

Visit My Portfolio

My Skillsets & Training

Technical and creative professional with 19+ years of experience leading marketing, business, and digital operations—from hands-on project execution to corporate strategy. Known for delivering smart, scalable solutions to complex challenges. Trusted by executive teams, clients, and collaborators for clarity under pressure, cross-functional leadership, and results that align user needs with business goals.

Core Competencies

  • Digital Strategy & Leadership
  • Digital Transformation
  • Digital Governance
  • Accessibility (Section 508 / WCAG)
  • UX/UI Strategy & Design
  • User Experience
  • Information Architecture
  • Stakeholder Engagement
  • Brand & Communication Strategy
  • Web Security & Compliance
  • Content Quality Assurance
  • A/B Testing & Personalization

Technical Skills

  • Content Management Systems
    (CMS): Drupal, Acquia Cloud, Pantheon Cloud

  • Web Development:
    HTML5, CSS3, JavaScript, PHP, Bootstrap, Sass/SCSS

  • Design & Creative Tools:
    Adobe Creative Suite (Photoshop, Illustrator, InDesign), AcrobatPro

  • Project Management:
    Jira, Asana

  • Analytics & Optimization:
    Google Analytics, Google Data Studio, SiteImprove
My software and applcation skills